Salesforce MLK Day T-Shirt
T-shirt design used for 2019 Martin Luther King Jr. Day Parade March and Salesforce Equality sponsored events
Concept, copywriting, graphic design
I was tasked with designing a simple and bold t-shirt for the Salesforce Equality and MLK Jr. Day celebrations at the start of 2019. I chose the equal sign as a basis and placed the messaging "Equality for All" within the symbol. I then added the word "Justice" in the negative space to represent how we can't achieve true justice without the equal treatment of all people.
Early Design & Copy Explorations
MLK 2019 Salesforce March